Exploring digital lands together

A new-build web platform for a sustainable refurbishment brand

Design
Software

While you may not have heard of the Architextural brand, we’re willing to bet you’ve seen the results of their handiwork in a range of well-known retail and hospitality venues.

 

As one of the sub-brands of self-adhesive vinyl brand William Smith, Architextural did have an existing website. However, this was part of a multi-site setup which was limited by the nature of the technology - a factor that was fast becoming a barrier to growth.

“We started working with the Land team in 2020 as part of a project to redesign our Architextural website. We needed a site to present our product range in an easy format, with the ability to search by features, not just brand. The team took our brief and worked with us to create a much more modern design with strong CTAs and the ability to order samples directly from the site. The changes were massive!

We’ve seen an uplift of +1000% in website leads generated (from less than 100 in 2019 to 1065 YTD). The team continue to offer great support and guidance to continue to develop the website. We would recommend working with Land for any digital or website project.”

“We started working with the Land team in 2020 as part of a project to redesign our Architextural website. We needed a site to present our product range in an easy format, with the ability to search by features, not just brand. The team took our brief and worked with us to create a much more modern design with strong CTAs and the ability to order samples directly from the site. The changes were massive!

We’ve seen an uplift of +1000% in website leads generated (from less than 100 in 2019 to 1065 YTD). The team continue to offer great support and guidance to continue to develop the website. We would recommend working with Land for any digital or website project.”

“We started working with the Land team in 2020 as part of a project to redesign our Architextural website. We needed a site to present our product range in an easy format, with the ability to search by features, not just brand. The team took our brief and worked with us to create a much more modern design with strong CTAs and the ability to order samples directly from the site. The changes were massive!

We’ve seen an uplift of +1000% in website leads generated (from less than 100 in 2019 to 1065 YTD). The team continue to offer great support and guidance to continue to develop the website. We would recommend working with Land for any digital or website project.”

Lindsay Appleton

Architextural

“We started working with the Land team in 2020 as part of a project to redesign our Architextural website. We needed a site to present our product range in an easy format, with the ability to search by features, not just brand. The team took our brief and worked with us to create a much more modern design with strong CTAs and the ability to order samples directly from the site. The changes were massive!

We’ve seen an uplift of +1000% in website leads generated (from less than 100 in 2019 to 1065 YTD). The team continue to offer great support and guidance to continue to develop the website. We would recommend working with Land for any digital or website project.”

The business engaged with Land to carry out a review of the existing website and present a technical proposal that would meet, if not exceed, the team’s expectations and support the plans for growth within the business.

 

A review of customer personas, commissioned by the business, provided us with useful data that would influence the design and flow of the website, and how the user engaged with the content presented to them.

The business engaged with Land to carry out a review of the existing website and present a technical proposal that would meet, if not exceed, the team’s expectations and support the plans for growth within the business.

 

A review of customer personas, commissioned by the business, provided us with useful data that would influence the design and flow of the website, and how the user engaged with the content presented to them.

The business engaged with Land to carry out a review of the existing website and present a technical proposal that would meet, if not exceed, the team’s expectations and support the plans for growth within the business.

 

A review of customer personas, commissioned by the business, provided us with useful data that would influence the design and flow of the website, and how the user engaged with the content presented to them.

The business engaged with Land to carry out a review of the existing website and present a technical proposal that would meet, if not exceed, the team’s expectations and support the plans for growth within the business.

 

A review of customer personas, commissioned by the business, provided us with useful data that would influence the design and flow of the website, and how the user engaged with the content presented to them.

Our technical recommendations included the introduction of an ecommerce style of online product merchandising, and the ability to add samples to a cart to request when complete.

 

This approach has seen great success, with the brand enjoying strong year-on-year growth.

Our technical recommendations included the introduction of an ecommerce style of online product merchandising, and the ability to add samples to a cart to request when complete.

 

This approach has seen great success, with the brand enjoying strong year-on-year growth.

Our technical recommendations included the introduction of an ecommerce style of online product merchandising, and the ability to add samples to a cart to request when complete.

 

This approach has seen great success, with the brand enjoying strong year-on-year growth.

Our technical recommendations included the introduction of an ecommerce style of online product merchandising, and the ability to add samples to a cart to request when complete.

 

This approach has seen great success, with the brand enjoying strong year-on-year growth.

We are now working with the business to support its growth plans across a range of marketing activities spanning paid and organic channels.

 

This success has also led to the launch of an additional brand, and we were asked once again to support the team in the design, development and launch of this new website which poses huge growth potential.

We are now working with the business to support its growth plans across a range of marketing activities spanning paid and organic channels.

 

This success has also led to the launch of an additional brand, and we were asked once again to support the team in the design, development and launch of this new website which poses huge growth potential.

We are now working with the business to support its growth plans across a range of marketing activities spanning paid and organic channels.

 

This success has also led to the launch of an additional brand, and we were asked once again to support the team in the design, development and launch of this new website which poses huge growth potential.

We are now working with the business to support its growth plans across a range of marketing activities spanning paid and organic channels.

 

This success has also led to the launch of an additional brand, and we were asked once again to support the team in the design, development and launch of this new website which poses huge growth potential.

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