Delivering a unique, aspirational online jewellery brand
Henryka are a manufacturer of individually designed and crafted amber jewellery. They came to us looking for an updated e-commerce platform that would both match the unique nature of their brand and allow them to grow and reach their customers more efficiently.
Their existing website was running on Magento 1.9, which was reaching the end of its life cycle and was proving expensive to update and maintain.
What we did
After discussing with the client their current rates and what they would like to achieve, we established Shopify as a robust platform that would offer ease of use from their perspective going forward, with a lower cost of maintenance. Within the Shopify framework we built a custom theme that would best support the Henryka brand, with a much cleaner layout, attractive imagery and a much easier customer journey that would allow customers to find what they want as quickly as possible.
This new platform also allows the client to easily integrate Apple and Google Pay systems, as well as shopping through their Facebook and Instagram pages – an area of growth they were very keen to utilise.
With a strong sense of brand and a powerful yet easy to use e-commerce platform, Henryka are now in a position where they can concentrate on the aspect of their business in which they excel, and continue to deliver their beautiful and unique range of products to an even wider audience.